Taj Mahal Tour

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2,057 ViewsThe Taj Mahal, an architectural surprise and one of the Seven Wonders of the World, stands as a testomony to the eternal love of Emperor Shah Jahan for his beloved wife, Mumtaz Mahal. Located inside the town of Agra, India, the Taj Mahal draws thousands and thousands of visitorsContinue Reading

customer profiles

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951 ViewsThere is no doubt that the effectiveness of your marketing strategy largely depends on how well you profile your hotel guests , known as segmentation. If you fail to define your customer personas, your efforts to drive more bookings will be wasted. Personas are descriptions of the customers yourContinue Reading